Man sitting at an outdoor cafe table with a glass of orange juice, surrounded by people.

Our Vision

Performance

Natural Comfort of Tencel

Versatility

Wear All Day, Everyday

Purpose

People & Planet

We are pushing the boundaries of performance, design, and commerce in the pursuit of True Athleisure.

A Better Future, One Swing at a Time

Imagine a world where every product we bought and every service we used, made everything a little bit better. That every time we spent our hard-earned money we created true value not just for ourselves, but for everyone and everything.

At Swingmor, we believe in the simple yet powerful idea that doing more good than harm can change the world. That’s why we don’t do business as usual, we do business with purpose.

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Our Promise is Simple

Every click, every interaction, every transaction creates positive change.

Positive change for our community – through our garments, products, and change platforms, we help to create more time, freedom, and purpose -  supporting the pursuit of our
collective passions.  

Positive change for the wider world  - from the materials we source to the way we operate; we hold ourselves and our partners to the highest values. Creating the gold-standard in environmental responsibility whilst ensuring fair wages, safe working conditions, and opportunities for growth.

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Premium products offering unrivalled comfort, versatility, and lasting value.

Swingmor. Built Different.

ProfitPurpose
QuantityQuality
Speed to marketLasting Designs
Discount sellingLasting Value
Impulse buyLoved Forever
ShareholdersPeople & Planet
Cutting costsSupporting Workers
ConsumersCommunity
Manipulative sales techniquesNurturing Trust
Same old systemSystem Change